6 de Marzo de 2018
Photographs by Pedro Reus
Vocational journalist and TV presenter determined to do good journalism. Passion, effort and sacrifice are the keys to success.
"I try to get a “Poète” from every collection to attend any event."
As a journalist, how did your taste and fondness for fashion begin?
Ever since I was a little girl, somehow my mother always instilled fashion in me on a daily basis. Her interest in new trends made me particularly interested in this sector. When I started working as a journalist, I didn't address the fashion industry professionally because my work focused on other current affairs. It was the social media and my current job at Non Stop People, Movistar +, which has driven me to become connected to this field.
What's the best professional advice anybody has ever given you?
Be natural and be yourself. In the world of television, being natural is a plus that makes you connect with people and therefore you get the message across better.
Is there anything about the Poète label with which you can identify? What do you like most?
The freshness of the garments and the romanticism of the dresses. I try to get a “Poète” from every collection to attend any event.
What's your favourite Poète look this season?
The coral-coloured jumpsuit from this photoshoot. It's very true to my style.
How do you think social media has affected the fashion world?
In general, social networks have affected all sectors. In fashion, they have speeded up a process (in the case of collections) that took longer to reach the users. In the past, the collections presented at a fashion week, for example, would appear in a magazine a few weeks later. Now we still go to the newsstand but to find a review of that collection and to learn more about the proposal. We can almost see the clothes and watch the catwalks live thanks to the immediacy of social media.
How did your Instagram following start?
Little by little. One day, when I had almost 1,000 followers, I was asked to participate in a contest. I did and I won. I got to do a spot with Clinique and I guess that's where it all started. I appear constantly in publications and I like to be loyal to the people who follow me.
Do you like to follow trends or go your own way?
I am interested in them but not in implementing them in my daily life just because they are trends. Except for what I like. I usually go my own way and always try to stay true to my style.
Who's your style icon? Your ideal labels or designers?
I'm a big fan of Olivia Palermo. I think that, from the day I discovered her blog, I have been inspired by her and I also follow her on social media. She has the type of class and elegance that I admire. As for my favourite labels, I'm like Max Mara, Loewe and Armani very much (I really find their classic jacket suits inspiring). On the other hand, Jorge Vazquez is one of my top designers. I have been a fan of his from the beginning and every time I have to go to an important event, I find a garment that fits the occasion in his atelier. Angel Schlesser, too.
How do you manage to reconcile your work with your personal life? What do you like to do in your free time?
It is a formula that has nothing but hours of work and effort. Every day my alarm clock rings at 5:30. I start work at the television station one hour later. Until the time of the news (14:00), I try to focus on live news. I usually dedicate the afternoons to learning languages, working on campaigns that are coming out, photoshoots, or events. I’m pretty much busy all the time from Monday to Friday.
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